Friday, May 29, 2020

How a First-Time Tech Entrepreneur Assembled a Dream Team of Mentors

How a First-Time Tech Entrepreneur Assembled a Dream Team of Mentors In less than five years, Andrew Rubin has gone from a relative nobody in the tech field to the founding CEO of cybersecurity unicorn Illumio.Goldman Sachs named him one of the 100 Most Intriguing Entrepreneurs of the Year for three consecutive years, and CNBC named his $1 billion company to the Disruptor 50 List for the second year in a row.The obvious questionHow?!The surprising answer:By assembling a dream team of mentors who happen to be Silicon Valley titans:Marc Benioff, founder and co-CEO of Salesforce;Ben Horowitz, co-founder of Opsware (formerly Loudcloud), which was sold to HP for $1.6 billion;John Thompson, chairman of Microsoft and former CEO of Virtual Instruments;Jerry Yang, co-founder and former CEO of Yahoo.But why and how did he surround himself with mentors of that caliber?Find a Mentor or PerishOver a half a million new businesses are created each year, but only half will survive five years and just a third will make it to their tenth anniversary, according to USA T oday.Working with amentor, however, can be the difference between success and failure.A survey by The UPS Store found that70 percent of mentored businesses survive more than five years. Another report by Harvard Business Reviewfound that:84 percent of CEOs who have mentors said theyve avoided costly mistakes and became proficient in their roles faster;69 percent said mentors helped them make better decisions;71 percent were certain company performance improved.Every day when I show up at work, Im showing up to the biggest job Ive ever had, says Rubin.You dont have to be an entrepreneur or CEO to feel this; if youre a manager of a team of 10 and now you need to manage five more, thats the biggest job youve ever had. The cheat sheet you can use to help you get through it is to surround yourself with smart, experienced people whove been through it before.Learn from Your Mentors MistakesThis is why during Illumios early days, Rubin spent time networking with other entrepreneurs.Every ti me I meet someone inspiring, I find a way to make them my mentor. Some I talk to once a year for 15 minutes, others I talk to every day. Learning from others is an important part of my journey. Your mentors will become your network for finding other mentors.Andrew RubinCEO, IllumioRubin met Jerry Yang early in his entrepreneurial journey. Hes prolific, and built and ran a spectacular, large company, says Rubin. My conversations with Jerry have focused on how to build and run a successful organization.With Benioff and Horowitz, Rubin says hes learned how to build a great team. Horowitz also shared what its like to go through tough times.Ben went through a near-death experience at Opsware, he says. Fortunately I havent had that experience, but hes shared what its like to make tough decisions.Thompson has given Rubin advice on semantics. Ive spent more time with him than some of the others, says Rubin. My conversations with John cover every piece of ground, from tactical to pricing to sales models to customer engagement. Hes lived every aspect of it. We go deep.Rubin says he also talks about work-life balance with all of his mentors.As an entrepreneur, the hard work can be stressful, he says. Its very difficult to figure out how to find a balance when youre so passionate about what you do.One tip Ive been given is to not lose sight of the big picture. No matter how tough the day is and how much is piled on your plate, remember that its not a sprint. Running a business is like being on 12 marathons all stapled together. You have to pace yourself.The best piece of advice Rubin claims hes receivedand advice hed offer othersis to surround yourself with people who are smarter than you are.My mentors have given me a road map that has allowed me to be able to go faster than I otherwise would have gone, he says. They gave me insights to avoiding potholes I otherwise would have stepped in along the way. And they gave me confidence along the way to feel like could do the b iggest job of my life.How to Find a Mentor and Make the Most of Their HelpSo how do you find a mentor? Its a numbers game, according to Kevin Kruse, CEO of the leadership development platform LEADx and author of 15 Secrets Successful People Know About Time Management: The Productivity Habits of 7 Billionaires, 13 Olympic Athletes, 29 Straight-A Students, and 239 Entrepreneurs.You should pick at least 10 people who you would love to have as a mentor, with the goal that one of them will say yes, he writes.Choose people who have succeeded in the area you want to work in. Even if they'd be future competitors that's OK, they won't care. High achievers dont worry about competition.Contact them directlyYou never get a yes unless you ask, Rubin says. Theres nothing wrong with emailing and saying, Im building a company and I see youre good at it. Id love to pick your brain. Youd be surprised how many people will engage with you.Look for people who have a shared experience in your industry or stageA CEO of a multi-billion company might not find relevance in a conversation, but someone whos a fellow entrepreneur who scaled the business and lived through the early days, they would probably be thrilled to talk about it, Rubin says.Reach out up to three times over six weeksStart with an email, wait a couple weeks then, if no response, send a handwritten letter via FedEx to their office. If no response in two weeks then call on the phone and leave a voicemail, Kruse suggests.Let them know who you are, what your dreams are, and why you want them to mentor you.Once you get a yes, dont waste their timeMentoring is an investment, Rubin says.They need to see your investment is real; that you care deeply about it. Be willing to put time and effort to get it there. You also have to leverage your mentors; dont ask about every possible thing. Focus on the help you need that theyre particularly good at.Kruse says the most important part of being a mentee is doing what the mentor sugge sts: I'm not taking any mentees now, but when I did, rarely would any of them implement my suggestions, he writes.That gets frustrating after awhile. Why should I voluntarily give you my most precious asset (time) when you dont do anything with it? Im better off mentoring someone else.Show them your passionRubin believes hes been successful getting mentors to invest their time with him because hes passionate about his job and his company.The platform that you are on as an individual is the most important part of your story at any moment in time. When people go to work and they believe in what they do, a lot of that shows through in the way you show up, talk, and behave. You emote how excited you are about your work. People look for others who show up with raw passion and excitement. Its infectious, says Rubin.So, what do you think?Who would be your dream mentors? What questions would you ask them? How can you start building your network to make this dream a reality? Share your insig hts (you never know who might be listening!)

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